Traditional retail design, lighting and shop fit can leave up to 40% of stores merchandise under obscure lighting.

By lighting up every shelf & display accessory we ensure that every pattern on every saree up till the bottom shelf was under perfect lighting for our client Jashn Sarees, an Indian International brand that fuses the traditional with the modern and we believe that their signature style deserves to be highlighted in the best way possible.

Jashn an Indian Multinational retail brand known for its Ethnic, Indo-western and Lifestyle fashion was founded in 2003. In the last 14 years, their distinctive signature has since evolved as a fusion of textile detail, refined luxury, and meticulous tailoring. The brand creates couture, diffusion which is Indian in their sensibility, yet international in their appeal. Jashn is present in best of malls across 34 cities in India with 64 Brand Outlets.

Light where it Matter’s Most Shelves and accessories embedded with LED lights, provide perfect lighting to every merchandise and shelf.

The post Jashn Sarees appeared first on Insyncshopfittings - Shopfittings | Retaildisplay | Retailfixtures | Slottedracks.

Did you know that traditional retail stores that use only overhead lighting leave over 30% of the merchandise in low or obscure lighting? More than 1/3rd of the merchandise is not exciting to your consumers!!!

If we believe that consumers come to our stores to experience the merchandise and 1/3 of it doesn’t excite them enough, shouldn’t we take concrete steps to correct that situation?

Mr Akhil Jain of Madame surely thinks so and is moving in that direction.

The post Madame appeared first on Insyncshopfittings - Shopfittings | Retaildisplay | Retailfixtures | Slottedracks.

Valentine flagship store at Lower Parel was designed to bring out the delicate designs of the brands intimate wear. The valentine store is a dedicated heaven for intimate apparel and lounge wear. The Apeiron Architects assigned as designers for the project were keen on creating a space that ensured women were comfortable shopping over extended periods of time.

To do so it was important to get rid of all the harsh lighting softening the overall mood of the store but while doing so it was important to keep a laser focus on the merchandise and bring out the softness and eclectic designs and colours of the fabrics.

To achieve this objective we used the Fit N Light Smart Shopfit embedded into wooden panel on the ground floor fitted with daintily appointed metal frames finished rosegold topped with 6mm white painted glass and affixed with prewired LED lights that draw electricity from the electrified Engage Fit N Light tracks. While the 1st floor which houses the more exquisite honeymoon pieces was created in the form of wardrobes. The entire modular structure embedded with the Engage powered track was created in the factory and painstakingly assembled and aligned on the site.

Bringing together graceful form with the function of modular shopfitting solution and integrating LED light without any visual or any visible wires.

The post Valentine appeared first on Insyncshopfittings - Shopfittings | Retaildisplay | Retailfixtures | Slottedracks.

The shop fit of choice for Park Avenue Women is the ENGAGE X powered shop fitting solution from INSYNC. Chosen by the brand for its bold yet elegant powered uprights that are “Truly Adaptive”, the telescopic wall fixer allows quick and easy assembly on even unfinished or uneven surfaces since the adaptive wall fixers can be adjusted to align the uprights.

The powered tracks are built to conduct electricity and power up LED lights embedded in shelves and hanging accessories providing light where it matters! i.e directly on the merchandise which increased the lighting efficiency of the Park Avenue women’s store by 3X, providing over 2200 LUX per shelf up till the bottom shelf evenly.

Th PAW store is now a SMART store, ready for technology like self check out and INSYNC SMART ASSISTANT which can be plugged into the powered uprights as soon as the brand is ready to adopt such technology.

So the brand is FUTRE READY with INSYNC’S ENGAGE X SMART SHOP FIT powering it!

The post Park Avenue Woman appeared first on Insyncshopfittings - Shopfittings | Retaildisplay | Retailfixtures | Slottedracks.